MANDA INSTITUTE

The Seller Bill of Rights

We believe selling your business should be transparent, fair, and on your terms. Here's what we promise and will never compromise on.

No Upfront Fees Intended
We intend that you never pay a retainer, monthly fee, or subscription to list your company, and that our 5% success fee would apply only when your deal closes. Provisional. No engagement letter has been drafted yet, so this is how we intend to charge rather than terms you can hold us to.
Your Data Stays Yours
GDPR-aligned. Export all your data anytime. Delete your account and all data with one click. We never sell your information.
Full Transparency
See exactly who views your teaser, who signs NDAs, and what information is accessed. Complete audit trail at all times.
Anonymity Until You Choose
Your identity is protected behind a blind teaser. Only buyers who sign an NDA and whom you approve can see your company details.
Fair Valuation
Our AI valuation is based on real market data, not inflated to win your mandate. We'll tell you the truth about what your company is worth.
Your Legacy Matters
We help match you with buyers who respect your company culture, your employees, and the business you've built.
No Exclusivity Lock-in
You can work with other advisors simultaneously. No exclusivity clauses, no lock-in periods.
Wait if You're Not Ready
If our Succession Readiness Score suggests you're not ready, we'll tell you and help you prepare instead of rushing you to sell.
Clear Documentation
Every NDA, LOI, and legal document is generated in plain language. No hidden clauses, no surprises.
Walk Away Anytime
Change your mind? Remove your listing instantly. No cancellation fees, no penalty, no questions asked.
Fee Transparency Calculator
See exactly what you'd pay with MANDA vs. traditional advisors
If it completes, our fee is 5%
Shown before VAT. VAT is added where it is legally due, and a VAT registered seller can usually recover it, though that depends on your own tax position.
Provisional. No engagement letter has been drafted yet, so this is how we intend to charge rather than terms you can hold us to.
If the sale never completes, there is nothing to invoice and nothing to refund.
A traditional advisor
Fixed fee up front, then a success fee
Ours is 5%, flat, at any sale price. The guide's percentages fall as sales get bigger, so ours sits below the typical range for smaller sales and above it for the largest ones.
Only 12% will work on success fee alone. The rest charge a fixed fee before completion, payable whether or not the sale happens. Monthly is the most common arrangement, most often $5,000 to $10,000 a month. The guide gives no typical process length, so we publish no total. Only 12% will work on success fee alone. The rest charge before there is a result. These are the guide's own bands, in US dollars. We do not convert them and we do not place your sale into one, because that would need an exchange rate we cannot cite and the published bands have gaps between them.
Dealsuite, a listing platform
Listing fee, then a completion fee
On a sale at this price a listing platform costs less than we do, whichever tier the owner picked. It also does less.
€999 to €2,499 to list, paid before any buyer is found, and payable whether or not anything sells. The price depends on your revenue and on the tier you choose. The shortest listing runs three months. Writing the information memorandum is the owner's job, with a manual provided. Every published tier adds the same 0.5% on completion, so the only thing moving this range is the listing fee. Three tiers across three revenue classes, from €999 for a three month listing to €2,499 for the longest.
The difference is not price. It is risk, and what the money buys. A listing fee and a monthly advisor fee are both payable whether or not the sale happens. Ours is not.
A listing platform sells a listing, paid for before any buyer is found. We do the work, and we intend to be paid only if it works.
An owner who sells for €3,000,000 pays us €150,000, and pays nothing at all if it does not sell.
An owner who pays €2,499 to list and never sells has paid for the listing, written their own information memorandum, and has no sale.
If the sale does complete, the listing platform is the cheaper of the two. At €3,000,000 their total comes to €15,999 to €17,499 against our €150,000. We would rather say so than argue a saving we cannot support.
Advisor fees: Firmex, Europe M&A Fee Guide 2024 to 25, survey of 289 European M&A advisors, December 2024 to January 2025 (Checked 1 September 2026). These are the guide's own bands, in US dollars. We do not convert them and we do not place your sale into one, because that would need an exchange rate we cannot cite and the published bands have gaps between them. Listing platform prices: Dealsuite published price list for business owners (dealsuite.com, Checked 1 September 2026).
Built for European businesses
Free to start. No account needed for the instant benchmark.
The one success fee we intend to charge, only when a deal closes.
The instant benchmark takes under 60 seconds.
Owners across the EU, EEA, UK and wider Europe can use the valuation form.
Export or permanently delete everything we hold, any time.
Manufacturing & industry
Technology & telecoms
Consumer, retail & media
Healthcare & education
Professional & financial services
Energy, transport & agriculture
FOR BUYERS
FOR SELLERS
Ready to know your number?
The instant benchmark gives you an indicative value range in under 60 seconds, measured against completed sales of medium sized European businesses. The full valuation takes about 5 minutes, uses your own financials and shows up to four methods. Both are free. Both are indicative estimates, not a formal appraisal.
The one success fee we intend to charge applies only when a deal closes. Provisional. No engagement letter has been drafted yet, so this is how we intend to charge rather than terms you can hold us to.

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